代写 HC1062 DECISION MAKING & PROBLEM SOLVING

代写 HC1062 DECISION MAKING & PROBLEM SOLVING

  HC1062 DECISION MAKING & PROBLEM SOLVING LECTURE 12 RESEARCH REPORT: PRESENTING INSIGHT & FINDINGS Holmes Institute, 2007  2 Learning Objectives Understand . . .  a quality presentation of research findings can have an inordinate effect on a reader’s or a listener’s perceptions of a study’s quality  contents, types, lengths, and technical specifications of research reports  the writer of a research report should be guided by questions of purpose, readership, circumstances/ limitations, and use Holmes Institute, 2007  3 Learning Objectives Understand . . .  while some statistical data may be incorporated into the text, most statistics should be placed in tables, charts, or graphs  oral presentations of research findings should be developed with concern for organization, visual aids, and delivery in unique communication settings 2 Holmes Institute, 2007  4 Exhibit 21-1 Sponsor Presentation and the Research Process Holmes Institute, 2007  5 The Written Research Report Long  Short Holmes Institute, 2007  6 Guidelines for Short Reports Tell reader why you are writing Remind reader of request Write in an expository style Write report and hold for review Attach detailed materials in appendix 代写 HC1062 DECISION MAKING & PROBLEM SOLVING
  Holmes Institute, 2007  7 Long Reports Management  Technical Holmes Institute, 2007  8 Report Modules Prefatory Information Introduction Methodology Findings Conclusions Appendices Bibiography Holmes Institute, 2007  9 Components: Short Report Memo or Letter-Style 1. Introduction  Problem statement  Research objectives  Background 2. Conclusions  Summary and conclusions  Recommendations 4 Holmes Institute, 2007  10 Components: Short Report Technical 1. Prefatory Information (all) 2. Introduction (all plus brief methods and limitations) 3. Findings 4. Conclusions 5. Appendices Holmes Institute, 2007  11 Components: Long, Report Management 1. Prefatory Information (all) 2. Introduction (all plus brief methods and limitations) 3. Conclusions and Recommendations 4. Findings 5. Appendices Holmes Institute, 2007  12 Components: Long Report Technical 1. Prefatory Information 2. Introduction 3. Methodology 4. Findings 5. Conclusions 6. Appendices 7. Bibliography 5 Holmes Institute, 2007  13 Exhibit 22-3 Example Findings Page Holmes Institute, 2007  14 Prewriting Concerns What is the report’s purpose? Who will read the report? What are the circumstances? How will the report be used? Holmes Institute, 2007  15 The Outline I. Major Topic Heading A. Major subtopic heading 1. Subtopic a. Minor subtopic 1) Further detail 6 Holmes Institute, 2007  16 Types of Outlines Topic I. Demand A. How measured 1. Voluntary error 2. Shipping error a. Monthly variance Sentence I. Demand for refrigerators A. Measured in terms f factory shipments as reported by the U.S. Department of Commerce 1. Error is introduced into year to year comparisons Holmes Institute, 2007  17 Exhibit 21-4 Grammar and Style Proofreader Results Holmes Institute, 2007  18 Considerations for Writing Readability Comprehensibility Tone 7 Holmes Institute, 2007  19 Adjusting Pace Use ample white space Use headings Use visual aids Use italics and underlining Choose words carefully Repeat and summarize Use service words strategically Holmes Institute, 2007  20 Avoiding Overcrowded Text Use shorter paragraphs Indent parts of text Use headings Use bullets Holmes Institute, 2007  21 Presentation of Statistics Text Tables  Graphics Semi-tabular 8 Holmes Institute, 2007  22 Example of Text Presentation Wal-Mart’s continued ascendancy to the ranks of super-business is clearly visible in a comparison between it and the Forbes 500 top- ranked business, General Electric. While ranked 6 th overall, Wal-Mart surpasses the number 1- ranked GE in overall sales (85.6% greater) and sales growth over the previous year (167.3% greater). Holmes Institute, 2007  23 Example of Semi-Tabular Presentation  Wal-Mart’s sales ($244.5 billion) are 85.6% greater than GE sales (131.6 billion)  Wal-Mart’s sales growth (12.3%) is 1.7 times greater than GE’s sales growth (4.6%)  Wal-Mart’s profit growth (20.5%) is 2.9 times greater than GE’s profit growth (7.1%) Holmes Institute, 2007  24 Example of Tabular Presentation Company  Rank  Sales  Sales Growth Profits  Profit Growth GE  1  $131,698 m  4.60%  $15,133 m  7.1% Wal-Mart  6  $244,524 m  12.30%  $8,039 m  20.5% 9 Holmes Institute, 2007  25 Exhibit 21-5 Sample Tabular Findings Internet Access and Online Service Usage (2000)* ____Have Internet Access____ Used any online service in the past 30 days Item Total adults Any online Internet usage Home or work Home only Work only Total Adults (1,000) 199,438  90,458 112,949  77,621  50,476 75,409 PERCENT DISTRIBUTION Age 18 to 34 years old 35 to 54 years old 55 years old or over 32.5 39.9 27.6 39.7 47.7 12.7 37.9 46.0 16.2 35.1 49.4 15.5 34.9 5534 9.7 40.3 47.4 12.3 Gender Male Female 48 52.0 49.8 50.2 48.5 51.5 49.3 50.7 52.3 47.7 49.3 50.7 Household size 1 to 2 persons 3 to 4 persons 5 or more persons Any child in household 47.9 36.9 15.2 42.1 40.2 44.4 15.4 47.7 41.0 43.3 15.7 47.0 37.9 45.9 16.2 48.7 41.8 44.6 13.6 48.0 29.5 44.5 16.1 47.9 Marital Status Single Married Other 23.7 57.2 19.1 27.5 61.6 10.9 26.0 61.1 12.9 23.4 66.2 10.3 22.6 65.3 12.0 28.4 60.6 47.9 Educational Attainment Graduated college plus Attended college Did not attend college 22.5 26.5 51.0 38.0 34.8 27.2 33.6 33.7 32.8 38.6 34.0 27.3 49.2 30.6 20.3 37.8 35.0 27.2 Household Income Less than $50,000 $50,000 to $74,000 $75,000 to $149,000 $150,000 or more 55.1 20.7 20.1 4.1 33.6 26.2 32.6 7.6 38.3 25.7 29.4 6.7 29.9 26.9 34.7 8.5 23.3 27.4 39.6 9.7 32.9 26.0 33.1 8.0 * For persons 18 years or age or older (199,438). As of spring. Based on sample and subject to sampling error; see source for details. Source: Mediamark Research, Inc. New York, NY. CyberStats, © Spring 2000. Internet site http://www.mediamark.com (accessed 23 May 2000). Title Column Heads B a n n e r Body Footnote Source Note S t u b Holmes Institute, 2007  26 Example Graphics Presentation Holmes Institute, 2007  27 Exhibit 21-7 Sample Line Graph 10 Holmes Institute, 2007  28 Exhibit 21-9 Sample Area Chart Holmes Institute, 2007  29 Exhibit 21-9 Sample Pie Charts Holmes Institute, 2007  30 Sample Bar Chart 11 Holmes Institute, 2007  31 Pictographs and Geographs Holmes Institute, 2007  32 Exhibit 21-10 3-D Graphs Holmes Institute, 2007  33 The Oral Report Opening Findings and conclusions Recommendations 12 Holmes Institute, 2007  34 Presentation Type Memorized  Extemporaneous Holmes Institute, 2007  35 Speaker Characteristics Vocal  Do you speak softly?  Do you speak too rapidly?  Do you vary volume, tone, and rate of speaking?  Do you use non-words (e.g., you know, uhm)? Physical  Do you rock back and forth?  Do you fiddle with things?  Do you stare into space?  Do you misuse visuals? Holmes Institute, 2007  36 Audiovisuals Low Tech  Chalkboard/ Whiteboard  Handouts  Flip charts  Overhead transparencies  Slides High Tech  Computer-drawn visuals  Computer animation 13 Holmes Institute, 2007  37 Key Terms  Area chart  Bar chart  Briefing  Executive summary  Extemporaneous presentation  Geographic chart  Letter of transmittal  Line graph  Management report  Pace  Pictograph  Pie chart  Readability index  Sentence outline  Technical report  3-D graphic  Topic outline
代写 HC1062 DECISION MAKING & PROBLEM SOLVING